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Experience SmartReels™, the most powerful automated video highlights production platform for sports.

SmartReels™ Video Platform

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Automated Clip and Highlights Production

SmartReels™ is a completely automated video production platform to ingest your video, produce any type of clips and highlights, edit, and export to any destination in real time.  By optimizing your content creation and distribution workflow during or after the live event, there is no limit to what you can accomplish.

"Thuuz consistently delivers"
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Fox Sports
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Thuuz AI in Real-time

Since 2010, Thuuz has developed sophisticated data science to measure the subjective excitement of every moment, play, and player in a sporting event. Our in-depth understanding of game excitement at such a granular level enables you to automatically produce any type of highlight or narrative for any audience in real-time with maximum impact.

“We talked to everyone, and Thuuz
has the best technology in this space."
Host Broadcast Services
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Seamlessly integrated with your existing workflow

The SmartReels™ platform fits into your workflow, so you can optimize your output without changing the way you want to work. We offer a variety of output formats from metadata to real-time streams to finished videos which can be automatically delivered to any website, app, or even an editing suite. 

“We saw a 50% lift in engagement by using your platform to automatically post on social media.”
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Infinite Highlights

Whether single game, multigame, or multisport, you can automatically create an unlimited number of highlight reels in real time.  With SmartReels™, you can produce standard highlight reels or highlights with a bias to a specific team, player, or play type. You can also create highlights of any length or any perspective to maximize fan engagement. How about 1,000,000 different highlight reels for 1,000,000 different fantasy matchups all customized to specific league settings and produced in real-time?  We can do that.

“We can’t do what you do. We don’t
know how to do what you do.”
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IBM Watson
“We talked to everyone, and Thuuz 
has the best technology in this space.”
— Host Broadcast Services

Watch the action

Check out how each two minute highlight reel changes to suit each fan:

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Arsenal Perspective
Neutral Perspective
Al-Nasr Perspective
Every fan has a different perspective, so why give them a one size fits all highlight reel?  Now you can automatically produce and publish subjective highlights in real time so each fan can see a highlight reel that best engages their interests.
Contact us to schedule a demo

White glove service & support

  • 24/7 Support
  • Dedicated Account Team
  • Customized Solutions
  • Quality assurance and scale to fit your needs

Since 2010, Thuuz’ content curation expertise has powered products and services for the top sports content owners and distributors.

Case Studies

FIFA World Cup 2018

FIFA World Cup Highlight Machine was a breakthrough digital media experience that allowed users to build and watch their own highlight reels. IBM Watson developed the application and Thuuz powered the on-demand highlight creation with their SmartReels™ automated highlights platform. Thuuz and IBM also supported the Fox Broadcast team with real-time metadata for continuous updates on key plays that would merit highlight production.

NBC Sports Scores | PyeongChang 2018 Olympics

NBC Sports created a scores app to deliver customizable sports experience to their audience. NBC engaged Thuuz to build a first-class scores app, powered by Thuuz’ extensive sports data and patented excitement algorithms, integrating NBC’s sports news and content – in one centralized location. A special edition of this app featured the PyeongChang 2018 Olympics.

In the news

2019.02.05 — NFL OTs, Sharks vs. Capitals Thriller Results Lead First-Ever Thuuz Sports Monthly Most Exciting Rankings

Thuuz Sports, the most powerful automated video highlights production platform for worldwide sports, today announced a new monthly feature measuring the most exciting games across all broadcast sports events...

2019.01.29 — Tech on Tuesday: Super Bowl Apps

More interested in watching the Puppy Bowl than the Super Bowl, but don’t want to miss out on the big plays? Thuuz is your tool for catching the big Super Bowl moments without having to watch the whole game. Thuuz delivers real-time alerts so you know when things are really heating up!

2019.01.15 — First Fifty Sports Tech Tokyo Participants

Sports Tech Tokyo has announced 50 of the 150 slots for the program meant to be a “gateway” to Asia for the sports tech community.

2019.01.14 — Thuuz's Role in Media Landscape

CES week saw one of the key discussions in sports media, in addition to gambling, center around how machine learning would impact the fan experience. Cynopsis caught up with Warren Packard, CEO of THUUZ Sports...

2019.01.09 — Most Exciting NFL Teams Named By Thuuz

Thuuz Sports, the fast growing leader in automated sports video highlights production ... today unveiled the most exciting teams and matches from the just completed NFL regular season.

2018.07.19 — World Cup Excitement Ratings

"When people say ‘the excitement was palpable,’ we can now verify it!” - Warren Packard, CEO

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Request a demo

Send us an email to request more information or schedule a demo of the Thuuz platform.